Can You Perk Up Your SEO Without Fresh Content?

SEO is a strategy that requires and works in the long term. It is something that does not happen overnight and you need to go through years to make your strategy work.

If an expert says that you can rank on the top, within a short span, then this is something that you cannot rely on. You definitely need to have the patience to see the results.

If you are into working on SEO and content creation, then you can boost up SEO without using fresh content.

That’s why we have brought you some of the best SEO tactics that can help you to improve SEO. Let’s get started!

Perk Up Your SEO With These Tactics

Make your page rank up with internal links

Yes, Pagerank is one of the ranking factors and you need to think about how you can make the best of it. Yes, it is by increasing internal links.

The more internal links a specific page has, the higher the rank will go.
So, you need to add lots of high-quality internal links to pages that require link juice.
To find this, you need to look for pages that are ranking in positions between 2 to 5 for their target keywords.
Such pages should be your priority when starting the mission of internal linking.
While adding, you need to make sure that the links are relevant to the content.
To find which page is relevant, you can perform a simple search on Google with a bit of a comma.

Speed up your important pages

You will be knowing that Google is particular about the speed of the page and the experience of mobile users. It made this factor crucial in 2010. Other than this, mobile-first indexing became a crucial factor.

If your website is slow, then you need to gear it up. Websites that are slow with a bad mobile experience will plunge you to the bottom of the SERP.

For checking the speed of your website, you can use Google’s free PageSpeed insight tool. You will be able to determine the speed of each page individually.
The process may turn out to be quite irritating for you and before you give up altogether, you better prioritize the pages that are important for generating traffic.

Google Analytics is also a great tool for determining the top priority pages.

After getting done with analytics, you can use the following tactics:

Images can slow down your website. For this, you need to compress the size of images without compromising the quality with the help of tools like JPEG optimizer, Optimizilla, and many more.
You can enable browser caching, a user can load the page without bombarding the HTTP server with another request on the second visit.

You can update the content with shrinking traffic

You need to perform a regular audit to view your previously best content that has diminishing traffic. You can check to see if it targets a good keyword.

The previous content which was generating high traffic can generate more traffic again.
Because users ask for updated content, it is important to keep updating most of your popular posts and re-write when required.
You can make use of Google Analytics, SEO web page analyzer, and Ahrefs site explorer for analyzing the traffic of your website in the past 12 months.

Get CTR of top-ranking pages high-up

For this, you need to have title tags!

What are these tags?

It is a headline of a post, if it’s catchy enough, then it can turn out to be your CTR.
A clickthrough rate is the number of people that click on your link on the SERP.
No matter whether CTR is important or not. The aim of SEO is to get you ranked at the top of the coveted search engine result page.

How to begin?

First, you need to get yourself a tool for keywords. Within the organic report, you will get a keyword, which will suit your website.

It is necessary to optimize title tags and keywords. Later, you will be able to get better results if you have worked for weak title tags for your pages.

Key Takeaway

If you wish to see SEO prospering, then it needs quality content, this does not mean you need to keep writing fresh content. There are other ways to get things done.

Though fresh content is crucial, it may also become exhausting and not fruitful. A part of your content has to constantly work towards the optimization of your website.

After reaching the top, you need to maintain that position with timely auditing, refreshing content, fixing broken links, optimizing keywords, and dozen of other activities.

SEO is an ongoing process and you need to concentrate on fulfilling its requirement. So, by now, you must have understood that you need to focus on content.